IOGA proposes to print 20,000 copies of the Guided Outdoor Adventures section of the State Travel Guide with the intention that it become the 2011 Directory of Guided Outdoor Adventures. The reprint, titled "Directory of Idaho Guided Outdoor Adventures" is expected to be approximately 40 pages, 8.5 x 11 in size, including front and back cover that include color pictures depicting the diversity of guided activities. It will be ready for distribution upon completion of the Idaho Travel Guide for printing, generally in early January. For the 2011 Reprint IOGA will list all state licensed outfittters in a separate index, just as we have done since the 2005 edition.
Approximately 10,000 of the reprints will be distributed by the State's provider to inquirers to the State's and IOGA's 800 numbers. Bulk distribution of 5,000 to 8,000 will include, but not be limited to: federal and state agencies, chambers of commerce, travel agents, visitor centers, media, travel and sport shows, outfitters and others. The IOGA office in Boise will use the balance to fulfill miscellaneous requests.
Costs for the reprint will include:
Photography fees $6,500(approximately 30 pictures)
Bulk Distribution $8,000 (Postage for Directories, labels, envelopes)
The IOGA will track the distribution of the reprints, primarily through the State's provider, and when possible, seek to ascertain if the reprint was responsible for an outfitted trip visit to Idaho.